by Conor | Jul 28, 2021 | Blog, Digital Marketing, Online Advertising, Social Media
TLDR. Influencer marketing has taken off in recent years and is only going to continue to grow in popularity. We partnered up with influencer Belle Azzure when working with one of our clients, RattanCube, to run a product giveaway. If you are a business preparing to... 
by Conor | Jun 29, 2021 | Blog, Digital Marketing, Social Media
TLDR – Too Long, Didn’t Read. A business’ social media objectives should be broken down into short term and long term. The short term social media objectives should focus on things like pushing sales, driving traffic to the site and gaining organic brand... 
by Conor | May 28, 2021 | Blog, Content Creation, Digital Marketing, Social Media
TLDR Businesses are beginning to take advantage of TikTok and TikTok marketing is quickly becoming a central compontent to many businesses social media marketing campaigns. Six tips for businesses to successfully launch on TikTok include; 1. Trying TikTok out for... 
by Conor | Apr 30, 2021 | Blog
Likes. Comments. Followers. Shares. Forwards. Saves. Mentions. Stories. Reach. Impressions. Engagement. RoI. Yes, there is an awful lot going on in the world of social media metrics…. It can be difficult to know what to follow closely and which social media metrics... 
by Escalate | Jul 27, 2020 | Blog, Digital Marketing
Social Media Marketing: 6 Reasons Your Brand Needs a Strong Online Presence You may already know that having an active presence online is important for your brand, but it’s not acceptable to simply have your brand online. With over 2 billion active users on the... 
by Escalate | May 12, 2020 | Blog, Digital Marketing
At the core of any successful business lies a strong, well-defined brand. Your brand is a tool that allows you to communicate with consumers, as well as setting a tone to manage their expectations. Below are six tips on how you can create or develop your own brand to...